Pinterest: Maybe images tell us more than 1000 words

Over the last few months, I have noticed a massive spike in amazing pictures gracing my facebook feed. Most of them are usually of The Home or Food – two of my favourite topics. And all attributed to Pinterest. So, my challenge for the past week, was to immerse myself in all things Pinterest, and [...]

Facebook finds a billion reasons to invest in Instagram

If a picture is worth a thousand words, then surely an app full of them is worth a billion dollars? In his bid to make the world a ‘more social place’, Mark Zuckerberg announced last week that Facebook has acquired social start-up Instagram for USD$1 billion. Put simply, Instagram allows you to take a photo [...]

Journalism’s existential crisis; When will newspapers die?

That was the question asked by a student at the University of South Australia’s free public lecture series, Horizon SA Forum, with publisher Eric Beecher discussing Journalism’s Crisis. Beecher’s lecture focused on the problem with the century-old business model that supports quality journalism and whether or not quality journalism can survive the internet revolution – meaning [...]

Meditation and dealing with the stresses of the daily PR

In global career surveys PR professionals are regularly ranked amongst the most stressful occupations. As memories of our Summer breaks fade (albeit wet ones) and we move into February, it certainly can’t hurt to take a moment and think about how all of us will deal with personal and professional challenges unforseen or not of [...]

Afros, glitter and gold – Text 100 outdoes itself yet again with another fabulous party!

Text 100 Team On Thursday 8th December, the annual Text 100 Xmas party saw the Sydney team boogie the night away in true Studio 54 style. Afros, disco sequins and mojitos abounded, as we felt a bit of Night Fever, there was a little bit of Kung Fu Fighting and we even had a few Dancing [...]

Text 100 Australia’s Top Viral Videos of 2011

As 2011 draws to a close the brains trust at Text 100 Sydney thought we’d pull together a compilation of the top 2011 viral videos. They are in no particular order, except for Nyan Cat of course . Enjoy and let us know what you think! Full videos in order: Nyan Cat Charlie Sheen Winning [...]

Working remotely may be harder than you think, but it’s possible

There are many reasons why we are increasingly seeing more and more options for employees to work remotely. These include but are not limited to increased workforce flexibility, managing morale, improved productivity and cost savings on office space and technology. As technology continues to evolve and proliferate in the workplace and businesses mobilise their operations, [...]

Brownie-gate 2011

It’s common for a staff member at Text 100 to go above and beyond for a client, but yesterday the Sydney team took this to new heights with a secret mission to rival those of James Bond. At a Xmas lunch, one of our clients was required to leave half way through the meal and [...]

Bovril vs Vegemite – Text 100 introduces Andy Wray

According to the internet fashionably late is ‘the refined art of being just late enough (5 minutes or so) to give the impression that you are a busy, popular person’. Well, my intro blog is two months late. In those two months, I’ve been acclimatising to life in the Text100 Sydney! And while the office has given [...]

When a journalist is a bully

I’m fuming. Just read a “blog” published in The Australian by Nic Christensen about a PR who accidentally clicked “reply all” in an email hence sending the email exchange to 45 journos. The content of the email was not abusive nor controversial, possibly unnecessary, yet hardly worth reporting on. Not only has a respected publication [...]